How TRAC Works

For Round 1 and 2 of TRAC, grants of between US$250,000 to US$350,000 per project were offered to private companies, private sector organization and civil society organizations on a 50% matching basis for private companies and private sector associations and 70% for non-profit organizations such as civil society organizations.


We will share the risk of developing innovative ideas aimed at promoting cross border trade in East Africa
Projects are expected to compete for our investment in three separate funding windows:
Cross Border Trade


Business Innovations that will Increase Cross-Border Trade

The aim of this window is to spur innovation that will help to promote trade in products that have strong potential for growth of cross border trade and to benefit large numbers of poor and disadvantaged women.

We are particularly interested in supporting ideas from agribusinesses, manufacturers and trading businesses to innovate and to develop cross border supply chains and commercial viability.

Business in Africa


Catalysing Innovation in Services that Enable Cross-Border Trade

The aim of this window will be to support any service businesses that have ideas that can reduce the cost of trade in East Africa.

The main types of grantees are likely to be providers of logistics and transport, fleet operators, and providers of cross border financial services and ICT companies.

Teamwork in Africa


Innovative Ways of Gathering Evidence and Raising Awareness on the Benefits of Regional Integration so as to Build Momentum for Policy and Institutional Change

The aim of this window would be to incentivize strong coalitions to be built between the private sector (PSOs) and the Civil Service Organisations (CSOs) across the EAC that can gather evidence and raise awareness on issues that matter for trade and regional integration, particularly those using social media.

Windows 1 and 2 were open to businesses while Window 3 was open to any private sector or civil society organization.